You’ve been dreaming of launching your own business, and perhaps you think the garage door industry looks compelling. But how profitable is a garage door business? Is there any money in garage door installation and repair?
If you play your cards right and have plenty of customer interest, starting a garage door company can be a very lucrative venture. In this guide, you’ll learn how to start and grow your garage door business for maximum profitability.
Can You Make Good Money With a Garage Door Business?
A garage door business can certainly have impressive profit margins, but exactly how much profit you can make depends on several factors, such as:
- Industry trends
- Your personal assets and cash flow
- Your garage door services (garage door repair, garage door installation, etc.)
- The types of garage door systems you’ll offer
- Your pricing strategies for installing/repairing garage doors
- Overhead costs, such as labor costs
- Whether you prefer commercial construction or want to work with residential customers
How profitable is a garage door business? Depending on these factors, your garage door business could achieve profits of $125,000 to $250,000 per year.
How To Start a Garage Door Repair Business
So you’ve decided to hang your hat on the garage door business model. Great! Here’s how to get started and become a good business owner.
Choose Your Garage Door Services
First, decide on the type of services you want to offer. Do you want to repair garage doors? Maybe you’d prefer to handle garage door installations for overhead doors or smart garage doors.
Do market research and study other industry professionals (successful competitors) to learn what your target market is looking for. Depending on market analysis, you might choose to offer repair services, installation services for garage doors, or both.
Create a Garage Door Business Plan
Before launching your company, you’ll need a detailed business plan. A comprehensive business plan should include:
- A company description
- Your chosen business model
- Financial projections
- Your marketing budget for direct mail and search engine optimization
- Your personal assets
- Market research on other garage door companies
Once you’ve created a proper business plan, you’ll need to obtain a contractor’s license and the necessary permits before opening your garage door installation and repair business.
Purchase Garage Door Equipment and Products
If you’re wondering, “How profitable is a garage door business?” consider whether or not you have the right tools for garage door installation or garage door repair services.
Unless you already have the tools to install a garage door system (which’ll help you save money if you do), you’ll need to buy them. Installing garage doors and repairing garage door systems requires tools and equipment such as:
- Power tools
- Hand tools
- Safety gear
Growing Your Garage Door Service Business
As your business grows, you’ll want to start reaching out to a broader audience. Here are some marketing strategies and tips on continuous improvement to help you streamline operations and score repeat business.
Run Online Ads
In today’s digital age, garage door businesses can’t wait for potential customers to find them organically. As part of your marketing strategies, consider running pay-per-click ads for garage door installation and repair.
Your garage door company can tailor ads to reach specific demographics that are most interested in garage door installation and garage door repair. And as a bonus, your garage door business won’t pay a dime unless someone clicks on your ads.
Ask for Reviews and Customer Feedback
Once you’ve built a positive reputation for your garage door service, start asking for reviews. Positive reviews are a great way to highlight customer satisfaction with your garage doors and attract more potential customers to your garage door repair business.
After collecting reviews, showcase them on your garage door business website, directories for garage door companies, and platforms like Yelp, Angi, and Trustpilot.
Post on Social Media Platforms
Even if you’re not experienced with digital marketing, it’s easy to post about your garage door business on social media platforms. Social media marketing is a fantastic way to foster customer interactions with your garage door installation business.
Don’t just advertise your garage door business during every interaction, though. Answer questions about garage door installation, how to maintain garage doors, and other topics on which you’re an expert. This establishes your garage door business as an industry leader.
Need Help Marketing Your Garage Door Installation Business? Reach Out to Rival Digital
How profitable is a garage door business? With the right marketing plan, the sky is the limit! Rival Digital specializes in serving garage door installation and repair businesses like yours. To learn more, book a consultation online or call us at (800) 674-9823.
