Skip to main content

Now accepting new clients for July 2024. Book your strategy session »

Field Notes

What Your Business Needs To Know About How To Get More Leads as an Electrician ⚡

Published on June 1, 2024

People are constantly looking for reliable electricians. Since you are likely not the only electrical business in the area, you need to find a way to generate more leads and make your company stand how.

If you’re wondering how to get more leads as an electrician, let Rival Digital shed some light on this with these helpful tips.

Have a Website That Clearly Displays Your Electrical Services

Potential customers want to know that they can trust electrical contractors before hiring them. A company without a professional website will find this hard to do.

Having a professional, user-friendly website is essential for lead generation. When customers land on your website, they should have a clear understanding of the electrician services you provide and how to contact you.

If you want to generate more electrical contractor needs, you need more than a basic website. Your site should have the following:

  • An easy-to-navigate webpage
  • A mobile-friendly setup
  • Fast loading speeds
  • Visible contact information
  • Online scheduling tools
  • Email opt-in forms
  • Links to your social media channels

Determine What Makes Your Electrician Business Unique and Exploit It

When learning how to get more leads as an electrician, one of the best things you can do is highlight what makes your business unique. Do you offer 24-hour emergency services? Do you provide any warranties or guarantees for your services?

Determine what makes your company unique and proudly display it on your website to attract qualified electrical leads.

Use Google Local Services Ads to Your Advantage

If you want to appear in the local search results, you need to take advantage of local SEO. Local search engine optimization aims to bring you more electrician leads by putting your name closer to the top of the search results pages.

You can also boost local lead generation by investing in Google ads. With local services ads, you pay to have your company’s name show up at the top of a customer’s relevant searches. This is an excellent way to reach more potential customers and show them why you’re the best choice for their electrical projects.

Create a Google Business Profile To Find More Qualified Leads

Electrical service providers who want customers to easily find them online need to have a profile with Google Business. This listing shows your local customers where you are when you’re open and what local electrical services you offer.

How does having a Google profile help generate leads? When prospective customers conduct a Google search for electrician services and find your company, your profile will automatically show what your company offers and how they can contact you. It can even show reviews from your existing customers, which helps you garner even more electrical contractor leads.

Find More Electrical Leads With the Help of Marketing Experts

The goal of any electrical marketing campaign is business growth. But in order to grow, you need to reach more customers, which requires you to generate electrician leads.

At Rival Digital, our lead generation services focus on what makes your company unique and help expand your online and social media presence. If you’re wondering how to get more leads as an electrician, let us be your guide. Contact Rival Digital today to learn more!

Eric is the Founder & President of Rival Digital. He has been doing HVAC digital marketing for several years and brings a wide range of knowledge to the table.

What Your Business Needs To Know About How To Get More Leads as an Electrician ⚡

Let's Get Started

"*" indicates required fields