Episode #114

Differentiating Yourself Through Brand Storytelling

Now Streaming!

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Guest: Ryan Chute
Company: Wizard of Ads

Welcome to season 3 of the Smart HVAC Marketing podcast! We are kicking off the new season in style with Ryan Chute from the Wizard of Ads!

In this episode, we chat about how to properly create a marketing strategy, which tactics to deploy in order to achieve success in your marketing, and how your PPC advertising can work together with your offline advertising efforts.

Also, Ryan shares his top tips on how to create an effective radio jingle (so you don’t waste your money), and different ways you can track your offline advertising efforts.


The Smart HVAC Marketing podcast was created by Rival Digital to help residential HVAC contractors and is now streaming on all major platforms. Follow along for ways to improve your marketing and grow your business as we continue interviewing more industry experts.

We do not own the rights to the songs in this episode. Should we need to remove it from the audio, contact us directly at podcast@rivaldigital.com.

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