When it comes to marketing your HVAC business, there are a lot of different bases to cover. For the team at A Star Air Conditioning & Plumbing, that holds true as well. And when you are located in a highly-populated area with several other HVAC businesses, you have to hit every avenue in order to maintain top of mind awareness.
During this episode of the Smart HVAC Marketing podcast, we speak with Edgar Esparza about how they strategically use direct mail as a component of their marketing. Additionally, we hit on the recent Texas winter storm, and how it affected their HVAC & plumbing divisions.
The Smart HVAC Marketing podcast was created by Rival Digital to help residential HVAC contractors and is now streaming on all major platforms. Follow along for ways to improve your marketing and grow your business as we begin to interview industry experts.