Davis Heating & Air has been serving the Roanoke, VA area since 1947. However, it wasn’t until 2013 that they began truly putting their best foot forward with marketing and advertising. Since their service area is split up between the country and city, they’ve had to attach each area differently from a marketing perspective.
With their recent rebrand coming just a couple years ago, they decided it was time to update their fleet to have a stand out design that captured drivers attention on the roads.
The result has been overwhelmingly positive.
Even if you only have 5-10 trucks on the road, if you have a van/truck wrap that captures attention, you’ll maintain top-of-mind awareness and you’ll begin hearing folks say “I see your trucks everywhere!”
Check out this episode of the Smart HVAC Marketing podcast to learn more about how Davis Heating & Air has propelled their business forward with their marketing efforts.
The Smart HVAC Marketing podcast was created by Rival Digital to help residential HVAC contractors and is now streaming on all major platforms. Follow along for ways to improve your marketing and grow your business as we begin to interview industry experts.
“You put 10 trucks running around in an area, and it doesn’t take long for people to start noticing you.”