Frequently Asked Questions

You ask, we answer

We get a lot of questions regarding our HVAC digital marketing services. On this page, you’ll find a list of commonly asked questions to help you better understand if our offering is right for you.

What is HVAC digital marketing?

HVAC digital marketing is a component of marketing that that utilizes online based technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. source: Wikipedia

We offer full-service digital marketing solutions for our HVAC clients including:

  • Social Media Marketing
  • Search Engine Optimization
  • Online Advertising
  • Email Marketing
  • Website Design
  • Reputation Management

and more!

How much does digital marketing cost?

The easiest way to answer this is – it depends. 

We don’t offer a commodity product that can be purchased anywhere. In order to determine how much it will cost, we will need to understand your business better. Here are some things we will ask:

  • What is your marketing budget?
  • What are your business goals?
  • What are you currently doing for marketing?

We offer all-inclusive pricing at Rival Digital, so you will never be surprised by an invoice. 

We will come up with different price packages based on how aggressive your want to market your business. 

At Rival Digital, we don’t bill by the hour or by the project. Everything will be a monthly rate, which help you when budgeting your expenses.

Can I use co-op marketing dollars with you?

Absolutely. We enjoy helping dealers maximize their co-op funds. 

If you are currently using a manufacturer’s preferred vendor for one area of marketing, we will never try to steal that business. Instead, we will focus how we can help in other areas. 

Why should I invest in HVAC digital marketing?

You should invest in digital marketing if you are looking for cost-effective ways to generate leads for your business! 

A lot of contractors get stuck relying on third-party lead aggregators like HomeAdvisor, Thumbtack, Angie’s List and more. 

These leads are very expensive and get shared with several other contractors. 

When you invest in HVAC digital marketing, you can begin generating these high quality install leads without relying on those aggregators. 

How does reporting work?

We typically do monthly & quarterly reports, but can send you reports as often as you’d like. 

During your kickoff meeting with Rival Digital, we will establish a cadence of constant communication & reporting. 

We have a comprehensive reporting tool that allows us to show you the return on investment for every area of your digital marketing. 

Will you work with our in-house marketing staff?

If you have an in-house marketing department or marketing director, we will work with them directly to make sure our efforts are aligned with the marketing campaigns they are running.

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Office Location

660 Independence Pkwy Ste #310
Chesapeake, VA 23320

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