Rival Digital Launch Plan

Marketing Plans For New HVAC Companies


Lay the foundation for long term growth with our digital launch plan

Rival Digital has pioneered a 12 month marketing plan for new HVAC companies. By the end of the launch phase, you will have a lead generating website, well ran social media accounts, and organic traffic coming to your site from Google.

About Our Marketing Launch Plan


Did you just launch your HVAC business in the past 1 – 2 years, or getting ready to start your own business? Now more than ever, it is vital to lay a solid foundation to grow your business on. 

That’s why at Rival Digital, we have pioneered an all-inclusive marketing program for new contractors to get everything you need to set your business up for success. 

    What’s Included In The Launch Plan


    Custom Designed Website

    Months 1-3

    A lot of new business owners try to go the DIY route on their first website. This causes more work down the road. Lay the foundation correctly the first time.


    • Mobile Responsive
    • Fast Loading
    • Lead Generating

    Social Media Set Up

    Months 1-3

    You need to have a well set up and well managed Facebook (at the very least) when getting started. This will be a place for your customers to engage with you.


    • Branded Content
    • Optimized Page
    • Engaging Posts

    Google My Business Set Up

    Months 1-3

    Having a Google My Business listing is extremely important for a new HVAC company. This allows customers to contact you, leave reviews, and much more.


    • Claimed & Verified Listing
    • Optimized For Service Area
    • Get Found In Local Search

    Analytics & Lead Tracking

    Months 1-3+

    Without data, it’s impossible to make smart marketing decisions. We will set up monthly or bi-weekly reports that show you how everything is going.


    • Track Lead Source
    • See What’s Working
    • Adjust Strategy

    Search Engine Optimziation

    Months 3-12+

    Once we build the website, and optimize Google My Business, it’s time to start building search engine equity. We will help you get your site ranking on Google.


    • High Quality Leads
    • Rank For Branded Terms
    • Long Term Lead Flow

    Lead Generation

    Months 6-12+

    Once we have everything set up correctly, it’s time to throw gas on the fire and begin driving traffic to your website. We will help you generate low cost, high quality leads.


    • Highly Targeted Campaigns
    • No 3rd Party Lead Aggregators Required
    • Only Pay For What You Get

    Structured Timeline For Success


    Not only is this program developed on industry-leading best practices, it is deployed in a timeframe that makes sense and you can count on. When we say we are going to do something, we do it. 

    In just 12 months, you’ll have a well oiled machine that is ready to see explosive growth. The timeline is simple…

    • Month 1 – 3:

      During this phase, we are building your website, setting up social media channels, setting up lead tracking, and verifying your Google My Business listing.

      Establish online presence 
    • Month 3 – 12:

      Once your online brand is established, we will begin optimizing your website to rank higher in search engines such as Google & Bing. 

      Search Engine Optimization
    • Month 6 – 12:

      Now that we have everything ready to rock n’ roll, we will begin driving high quality traffic to your website. This will help you secure more customers and grow your business.

      Lead Generation

    Ready To Get Started?

    If you’re ready to get started with our launch plan, fill out the following form. Someone from our team will be in touch with you ASAP. We’ll have a short, 15-minute phone call to better understand your business vision and to make sure that this is the right solution for you. 

    You went into business for yourself for a reason – we would be honored to have the opportunity to help you succeed!

    Let's Get Started

    Ready To Quit Working In The Business & Begin Working On Your Business?

    One phone call and you'll know if we're a fit. Come find out why the top HVAC companies are making the switch to Rival Digital.

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