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Episode #95

Increasing HVAC Sales By Giving Your Customers Choices

Now Streaming!


Guest: Danielle Putnam
Company: The New Flat Rate

In this episode of the Smart HVAC Marketing podcast, Eric is joined by Danielle Putnam from The New Flat Rate.

Founded to help contractors and entrepreneurs find the lost opportunity in their company by giving their customers choices…and when given choices, customers buy more.

The New Flat Rate will double, triple and quadruple service repair sales on day one.

The genius of The New Flat Rate = technicians no longer have to be salesmen. They no longer have to stress out about meeting their sales goals and numbers. Their new focus is to provide the best possible service for their customers by allowing the customer to CHOOSE what level of service they’d like.

The Smart HVAC Marketing podcast was created by Rival Digital to help residential HVAC contractors and is now streaming on all major platforms. Follow along for ways to improve your marketing and grow your business as we continue interviewing more industry experts.

We do not own the rights to the songs in this episode. Should we need to remove it from the audio, contact us directly at

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