Episode #2

Word of Mouth Marketing Strategy for HVAC Contractors

Now Streaming!

Guest: Eric Thomas
Company: Rival Digital

Turning positive customer experiences into word of mouth referrals

One of the most powerful ways to grow your business and generate new leads in through word of mouth marketing. When you provide such a positive experience for one of your customers, it can have a compounding effect on your marketing efforts – because now you’ve produced a brand advocate.

So what are some different ways you can encourage your customers to advocate for your HVAC company? Currently, one of the most popular is through the recommendations feature on Facebook. In this episode, we’re going to dive into how you can get your customers on board to advocate for you.


The Smart HVAC Marketing podcast was created to help residential HVAC contractors and is now streaming on all major platforms. Follow along for ways to improve your marketing and grow your business as we begin to interview industry experts.

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